AdityaSpeaks

If possible, your URL should contain your main keywords. Let�s say that you are a web hosting company and you decided to optimize your website for phrase �Web Hosting Company�. Then the best domain name will be �web-hosting-company.com�. Maybe you ask now why not �webhostingcompany.com� or �web_hosting_company.com�. That�s because from the point of search engines the version with hyphens (web-hosting-company) are three words. If you will use the version without hyphens (webhostingcompany) or with underscore character (web_hosting_company), search engines will index this like one word. If you need to separate words, always use hyphens. But don�t forget that the goal of your website is not only to be #1 in Google, Yahoo! etc.! Always try to make your URLs not only SEO friendly but also user friendly. I highly recommend not to use too many hyphens in your domain name. Or do you like to write URLs like �web-hosting-php-mysql-perl-website-builder-free-domain.com�? Keywords can be included in the names of directories and files too. The highest weight has keyword in domain name, than in the directory name and then in the file name. While domain name should contain the most general keywords, the directory name may be more specific and file name should be the same as the main keyword(s) of given page. I will use the example with web hosting company again � this is the URL example of page which contain information about domain name transfer: web-hosting-company.com/domain-name/transfer.php.